0 Members and 1 Guest are viewing this topic.
It's weird. I have stuff about piano, guitar, and Eddie Van Halen.Then everytime I'm on myspace the sponsered links have something to do with those topics.Does it know??
Karen - lots of email services do that; so do some forums. When you write an email or post a reply, the software scans what you've typed looking for keywords then directs ads at you based on those keywords. It's very easy to do. I don't know whether any sites do the same with IMs, but the method is the same.Incidentally, go into your SPAM folder in Gmail and look at the link just above where the emails are listed. I get a link to Spam recipes!
Many "sponsored links" on the web are provided by Google AdSense (although there are others in the business). When a webmaster chooses to run AdSense ads on their site, whenever someone views that webpage Google is called by a piece of JavaScript on the webpage and provides the ad-box on-the-fly.The very first time that Google is asked to provide ads for a page, it initiates a "crawl" - that is, it queues a "bot" (from robot) program under Google's control to "visit" the web page and analyse its content. (This is similar to, but separate from, the process by which Google analyses pages for indexing).When users subsequently visit the web page, Google supplies adverts based upon its previously-obtained analysis of the page and the geographical location of the person viewing the page.On webpages, Google's AdSense ads are not selected based on any history of the user's browsing or interests (...which could get embarrassing!) but are based solely on the serving webpage-content and geolocation of the user (or their proxy-server).Owing to the way that Google uses a cached copy of the page for keyword-matching, if big changes are made to the content of a web page it may take several days (or even a couple of weeks) before the adverts catch up.The display of AdSense ads is no way reliant on the use of cookies on the user's browser. On the other hand, every page displaying AdSense ads which a user visits will result in a connection to Google (to generate the ads), which means that potentially Google (or other ad provider) could collect more data on an individuals' browsing habits, especially if they do use cookies (the cookie can be used to attach a globally-unique identifier to a given user). Then again, if most of your web-browsing starts from Google, or especially if you use the Google (or other) Toolbar - then an awful lot of information on your surfing habits probably gets sent back to the toolbar provider anyway.